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The CEO’s boardroom advisor

Boardroom advisory. Chairing. Strategic counsel.

Independent insight in the boardroom

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Gain an experienced outside perspective

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Challenge thinking and hold stakeholders accountable

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Plot YouStay focused on what matters mostr next move

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Gain a fresh perspective on business strategy

How I support boards and CEOs

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Board leadership
and governance

Chairing board meetings, improving board effectiveness and holding leadership teams and board members to account. 

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Strategic
decision-making

Providing experienced perspective on the decisions that shape the direction of the business. 

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Leadership and
C-suite performance

Helping CEOs think clearly about leadership team dynamics, capability and accountability. 

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Major business
decisions

Supporting boards and CEOs through high-stakes moments such as investment discussions, potential exits, acquisitions or strategic pivots. 

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Board structure
and governance

Advising organisations as they establish or strengthen their board, including governance structure and board composition. 

Trusted advisory, tailored to your company’s needs

Why me? Experience where it matters most

The industries have varied from acoustic speaker companies to events businesses, and more recently advising organisations in housing and communications.

What matters most isn’t the sector. It’s the quality of thinking in the boardroom.

Charting the right course together

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1. Let’s speak

Book a call for a ten-minute, informal conversation about your business, your board, and the challenges you’re facing.

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2. Understanding your situation

We’ll discuss your governance structure, leadership dynamics, and where an experienced boardroom advisor may provide the most value.

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3. The right approach

There’s no fixed structure. Some businesses meet monthly, others quarterly. The level of involvement, preparation, and cost depends on the role required and the business’s needs.

Request a confidential call

Leaders, CEOs and boards I’ve worked with

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“You always think you know everything, especially being the business owner and that’s quite a dangerous attribute. Having somebody look at the business and give you that outside point of view gives you a lot of value”

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“After the initial work with James, our relationship very much shifted to one of mentoring where he acted more like a non-executive director.”

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Common questions about working with a CEO trusted advisor 

I sit at the top with you. I provide independent counsel on strategy, leadership, board dynamics, governance, and high-stakes decisions. I challenge assumptions. I test thinking. I bring perspective earned from building and leading businesses, not theory.  

Coaching asks questions. Advisory brings judgement. This is not a facilitation service. It’s experience-led counsel. I will challenge you directly. I will give you a view. You decide, but you won’t decide in isolation. It’s not execution and it’s not operational. It’s advisory, perspective, and fiercely independent. 

Yes, where appropriate. I can serve as Independent Chair, Non-Executive Director, or Board Advisor. The structure depends on your governance needs, ownership model, and growth stage. The priority is board effectiveness, not titles. 

CEOs and founders leading established, ambitious businesses. Often: 

  • owner-led companies scaling beyond founder control 
  • PE-backed firms under performance pressure 
  • family businesses navigating succession 
  • growth-stage companies building formal governance 

High-stakes decisions. That might mean C-suite performance…who should be there, who needs to step up, and who shouldn’t be there. Often the CEO or owner has no one else they can discuss that with properly. It also includes strategic direction, board alignment and performance, succession planning, founder transition, investor dynamics, leadership team effectiveness, and risk and governance oversight. The issues that keep you thinking at 5am!  

I am not operational. I work at board level and CEO level. That may include formal board meetings, strategy sessions, and conversations between meetings where independent judgement is needed. You retain control while I act as an independent and confidential sounding board. 

Discretion is non-negotiable. This is a high-trust environment. Conversations stay in the room. I operate with complete independence and commercial integrity. After 15 years of doing this work, my record on confidentiality is unblemished. 

Bring independent perspective into the boardroom

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